
Talent War to Talent Creation: Why Solving Healthcare’s Labor Shortage Requires a New Playbook
Every year, healthcare systems pour $25 billion into a war for talent, outbidding each other for the same shrinking pool of nurses, technicians, and home health aids. Signing bonuses big enough to buy a car. Staffing agencies taking millions in their cut. And then the cycle just starts again. The game is zero sum, and it’s breaking.
The future won’t be about competing harder. It will be about developing a fresh pool of workers. To do that, healthcare needs a new playbook, and the time is ripe for entrepreneurs to help build it.
We interviewed leaders across health systems, community colleges, regulators, and investors to understand what’s keeping them locked in a zero-sum war for talent, and the same barriers surfaced again and again: clinical capacity constrained by state boards and staffing, fragmented financing, a workforce that’s not prepared for AI, and inertia in how talent pipelines are built. But for the first time, those obstacles are meeting a tailwind. Economic urgency, new technology, and fresh policy momentum are aligning to make large-scale workforce innovation possible. Together, they open a once-in-a-generation window for system leaders, funders, and entrepreneurs to reimagine how healthcare develops its people.
Download the full report to learn more, including the four prime areas of entrepreneurial opportunity we’ve identified:
Every year, healthcare systems pour $25 billion into a war for talent, outbidding each other for the same shrinking pool of nurses, technicians, and home health aids. Signing bonuses big enough to buy a car. Staffing agencies taking millions in their cut. And then the cycle just starts again. The game is zero sum, and it’s breaking.
The future won’t be about competing harder. It will be about developing a fresh pool of workers. To do that, healthcare needs a new playbook, and the time is ripe for entrepreneurs to help build it.
We interviewed leaders across health systems, community colleges, regulators, and investors to understand what’s keeping them locked in a zero-sum war for talent, and the same barriers surfaced again and again: clinical capacity constrained by state boards and staffing, fragmented financing, a workforce that’s not prepared for AI, and inertia in how talent pipelines are built. But for the first time, those obstacles are meeting a tailwind. Economic urgency, new technology, and fresh policy momentum are aligning to make large-scale workforce innovation possible. Together, they open a once-in-a-generation window for system leaders, funders, and entrepreneurs to reimagine how healthcare develops its people.
- Fixing the Bottleneck: Scaling Clinical Placements
- Building the Pipeline: Full-Stack Skilling Platforms
- Designing Real-Time Supports: Learning & Career Solutions
- Connecting the Dots: Marketplaces and Intermediaries






